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Robocup

Robotics research uses the game of football as the benchmark in the creation of intelligent robotic control. In tandem with the annual Robocup event in Atlanta, and working with Microsoft software, Visual Studio, a microsite and campaign was created, featuring a unique team of robotic protaganists. As part of the campaign, a series of viral animated videos were produced, featured on the microsite and through online video channels.

Credits:

Agency: Network BBDO/Gloo

Client: Microsoft

Director: Rob van Zyl

Concept Art: Jordan Metcalf

VO/script: Gavin Williams

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